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Your Trusted Insurance Partner in Shrewsbury
Established as a trusted independent insurance brokerage in Shrewsbury, Darwin Direct has served local clients for over 25 years. Our team, led by experienced brokers Tracy Coates and Roy Munn, specialises in delivering tailored insurance solutions for homes, vehicles, businesses, and life assurance policies. With deep-rooted knowledge of Shropshire's insurance landscape, we prioritise transparent advice, ensuring clients understand their coverage without unnecessary add-ons. Our commitment to personalised service extends to financial planning, including mortgages and pensions, with a focus on simplifying complex products.

Operating from our town centre office, we offer face-to-face consultations and direct communication channels, eliminating the need for impersonal call centres. By maintaining authorisation from the Financial Conduct Authority, we uphold rigorous professional standards while building long-term relationships based on trust and competitive pricing.
Services
Home Insurance Car Insurance Commercial Insurance Life Assurance Financial Advice
Highlights and features
  • We offer 25+ years of local insurance expertise in Shropshire
  • Our team provides transparent policy explanations without financial jargon
  • We specialise in removing unnecessary insurance add-ons for cost efficiency
  • Our FCA authorisation ensures adherence to strict professional standards
  • We combine face-to-face service with direct telephone accessibility
Associations and certifications
  • Financial Conduct Authority
What people say
Second to none Sound advice Supportive when making claims No hesitation recommending Trust implicitly
Services
Home Insurance
We provide comprehensive home insurance policies tailored to individual needs, covering buildings, contents, and optional extras like accidental damage. Our brokers explain coverage nuances to prevent claim surprises, ensuring protection for valuables and possessions away from home. With local Shropshire expertise, we help clients avoid overpaying for unnecessary add-ons while securing appropriate coverage levels.
Car Insurance
Our car insurance service focuses on finding optimal policies based on individual driving habits and vehicle requirements. We review existing coverage to eliminate superfluous features like unwanted windscreen cover, ensuring clients only pay for necessary protections. Our brokers explain policy differences between business use, no-claims protection, and other technical aspects to help clients make informed decisions.
Commercial Insurance
We specialise in commercial insurance solutions for businesses of all sizes, covering vehicles, public liability, and property insurance. Our approach involves detailed consultations to understand specific business risks, ensuring policies cover essential aspects without gaps. We provide ongoing support for policy amendments and help clients navigate complex coverage requirements to maintain adequate protection.
Life Assurance
Our life assurance service focuses on creating tailored protection plans aligned with clients' financial commitments and family needs. We assess mortgages, dependents, and other liabilities to recommend appropriate coverage levels. The process involves explaining different policy structures to balance affordability with comprehensive protection while ensuring long-term financial security for beneficiaries.
Financial Advice
We offer expert financial guidance on mortgages, pensions, and equity release solutions. Our advisors explain complex financial products in accessible terms, helping clients make informed decisions about consolidating pensions or choosing between mortgage types. The service focuses on simplifying financial planning through face-to-face consultations and ongoing support for evolving needs.
People
Tracy Coates
Insurance Broker
With over 25 years of experience in Shropshire's insurance market, Tracy specialises in home and commercial insurance. She prioritises transparent policy explanations and cost-effective solutions, helping clients avoid unnecessary coverage while maintaining adequate protection through personalised consultations.
Roy Munn
Financial Adviser
Roy provides expert financial guidance on mortgages, pensions, and life assurance policies. He focuses on simplifying complex financial products through clear explanations and tailored solutions, helping clients make informed decisions about their long-term financial security and insurance needs.
Questions
How do you help clients find better insurance deals?
We review your current policy to identify unnecessary add-ons, compare options from multiple providers, and tailor recommendations to your specific needs while explaining coverage details clearly.
What insurance services do you offer?
We provide home, car, commercial, and life insurance policies, alongside financial advice for mortgages, pensions, and equity release solutions through personalised consultations.
Do I need an appointment to visit your office?
No appointments are necessary during our opening hours (9am-5pm, Monday-Friday) at our Shrewsbury town centre office located at 24 St Johns Hill.
How do you handle insurance claims?
We guide clients through the claims process with support from our experienced team, ensuring clear communication with insurers while advocating for fair and timely resolutions.
Are you regulated by any official body?
Yes, we operate under authorisation from the Financial Conduct Authority (FRN no: 403464) to maintain strict professional standards in all our insurance and financial services.