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Your Trusted Partner for Global Communications Solutions
We are a global communications agency harnessing cultural intelligence, sector expertise and creative force to help clients drive meaningful action. Our earned-first approach combines strategic thinking with innovative storytelling to create shared value for businesses, communities and society. With a network spanning 113 cities across six continents, we deliver global reach with local market insights. Our values of curiosity, inclusion, courage and impact shape our collaborative environment and inform every campaign we develop. We specialise in leveraging data, technology and AI to craft integrated communications strategies that resonate with modern audiences.

Our work across financial services, health, technology and non-profit sectors demonstrates our ability to tackle complex challenges with bold solutions. Through initiatives like The Weber Shandwick Collective, we bring together specialists in marketing, communications and consulting to address the convergence of society, media and technology. Our commitment to diversity, equity and sustainability is embedded in our operations and client partnerships. Recognised as PRovoke Media's UK Agency of the Year, we continue to push boundaries in earned media strategy and cultural choreography.
Services
Earned-First Creative Marketing Communications Organisational Transformation Digital Strategy AI Consulting Cultural Choreography Integrated Media Sustainability Consulting Health Practice Services Non-Profit Support
Highlights and features
  • We offer global reach with local market expertise across 113 cities
  • Our earned-first approach combines cultural intelligence with data analytics
  • We specialise in integrating AI and technology into communications strategies
  • Our team includes award-winning strategic thinkers and creative activators
  • We maintain a proven track record in financial services and non-profit sectors
Services
Earned-First Creative
Our earned-first creative approach combines strategic storytelling with cultural insights to create impactful campaigns. We develop authentic narratives that drive engagement across traditional and digital media platforms. This methodology has successfully delivered award-winning campaigns for global brands like IKEA, Budweiser and HSBC UK.
Digital Strategy
We craft data-driven digital strategies that integrate AI and technology to enhance brand communications. Our approach focuses on machine readability intelligence and mobile app development to optimise digital presence. These strategies help clients navigate the evolving media landscape while maintaining authentic audience connections.
Cultural Choreography
This service specialises in aligning brand messaging with cultural movements to create meaningful impact. We analyse societal trends and develop campaigns that resonate with contemporary audiences. Our approach helps clients maintain relevance in fast-changing market environments through authentic cultural engagement.
Integrated Media
We develop comprehensive media strategies that combine traditional and digital channels for maximum campaign effectiveness. Our approach ensures consistent messaging across all platforms while optimising reach and engagement metrics. This service leverages our deep understanding of modern media consumption patterns.
AI Consulting
Our AI consulting service helps clients implement artificial intelligence solutions in communications strategies. We focus on practical applications that enhance campaign effectiveness through data analysis and predictive modelling. This service addresses the growing intersection of technology and modern marketing communications.
Questions
What makes Weber Shandwick different from other PR agencies?
Our earned-first approach combines cultural intelligence with data-driven strategies to create campaigns that drive meaningful action and shared value.
Which industries do you specialise in?
We work across financial services, health, technology, non-profit, and consumer goods sectors with proven expertise in organisational transformation.
How do you incorporate AI into communications strategies?
We integrate AI through data analysis, predictive modelling, and technology solutions that enhance campaign effectiveness and audience engagement.
What global markets do you operate in?
Our network spans 113 cities across six continents, providing global reach with local market expertise in the UK and Ireland.
How do you approach diversity and inclusion?
We maintain an inclusion board, employee resource groups, and regular diversity surveys to ensure equitable representation at all levels.
What sustainability initiatives do you support?
We track sustainability progress through IPG partnerships and support client initiatives that promote environmental responsibility and social impact.