Business Details
22 Years
experience
Expert Inbound Marketing Solutions in Macclesfield
Established in 2004, we are a B2B digital agency specialising in inbound marketing strategies that drive sustainable growth. Our expertise spans SEO, PPC, social media marketing, and marketing automation, helping businesses enhance online visibility and generate qualified leads. With 21 years of industry experience, we combine HubSpot's proven methodology with tailored campaigns to align marketing, sales, and service departments.Our team of certified professionals delivers measurable ROI through data-driven strategies, maintaining transparency and ethical practices. Based in Macclesfield, we serve local and national SMEs, offering flexible service packages from strategic consultancy to full campaign management.
Services
Inbound Marketing
Search Engine Optimisation
Pay Per Click
Social Media Marketing
Marketing Automation
Web Development
Google Ad Grants
Content Strategy
Conversion Rate Optimisation
B2B Lead Generation
Details
- Year established: 2004
Highlights and features
- 21 years of B2B digital marketing expertise since 2004
- Official HubSpot Partner Agency with integrated CRM solutions
- Tailored inbound strategies for measurable lead generation
- Proven ROI through data-driven marketing automation
- Localised knowledge serving Macclesfield and national SMEs
Associations and certifications
- HubSpot Partner Agency
Services
Inbound Marketing
Our strategic inbound marketing combines content creation, SEO and marketing automation to attract qualified leads. We develop full-funnel campaigns that nurture prospects through their buyer journey, using data-driven insights to optimise conversion rates. With HubSpot integration, we align marketing and sales teams for improved lead handoffs and revenue growth.
Search Engine Optimisation
Our SEO specialists improve organic visibility through technical audits, content optimisation and strategic link building. We focus on long-term growth through ethical practices that align with Google's guidelines. By targeting high-intent keywords and improving user experience, we help businesses achieve sustainable top rankings in competitive B2B sectors.
Pay Per Click Advertising
We create targeted PPC campaigns across Google Ads and social platforms to deliver immediate visibility. Our optimisation strategies focus on high-converting ad copy, precise audience targeting and conversion rate improvements. With regular performance analysis, we ensure maximum ROI from every advertising pound spent on both lead generation and brand awareness campaigns.
Marketing Automation
Our marketing automation solutions streamline lead management through email workflows, behaviour tracking and CRM integration. We implement HubSpot-powered systems that score leads based on engagement, enabling timely sales follow-ups. This approach improves conversion rates while providing valuable insights into prospect behaviour and campaign effectiveness.
Web Development
We build responsive, conversion-focused websites optimised for both users and search engines. Our development process incorporates UX best practices, fast loading speeds and clear call-to-action elements. Each site integrates seamlessly with marketing tools to track visitor behaviour and improve lead capture through smart forms and targeted content delivery.
People
Lee Jackson
Founder | Director
With 20+ years in digital marketing, Lee established Webpresence in 2004 after managing SEO at a Cheltenham agency. He specialises in strategic growth planning and has guided the agency's evolution from search marketing to full-funnel inbound solutions.
Paul Kutschmarski
Director
Bringing extensive web development expertise, Paul joined as director to expand service offerings. He oversees technical implementation of marketing automation and website projects, ensuring seamless integration between creative and technical elements of client campaigns.
Astra Newton
Head of Advertising
Astra leads our paid media team with 15 years of Google Ads experience. She manages charity Ad Grant campaigns and develops PPC strategies that deliver measurable ROI for B2B clients across various industry sectors.
Kyle Smyrk
Senior Developer
As lead web developer, Kyle specialises in creating responsive, conversion-optimised websites. He ensures technical excellence in all digital assets, focusing on fast performance and seamless integration with marketing platforms.
Holly James
Marketing Executive
Holly manages content creation and social media campaigns. She develops engaging marketing materials aligned with client personas and coordinates podcast production for thought leadership content.
Questions
What inbound marketing services do you offer?
We provide full-funnel inbound marketing including SEO, PPC, social media, marketing automation, content strategy and HubSpot implementation for B2B service providers.
Are you Google Ad Grant specialists?
Yes, we help charities secure up to £90,000/year in free Google advertising through Ad Grant management and campaign optimisation services.
Do you work with existing marketing teams?
Absolutely. We collaborate with internal teams, providing specialist expertise in areas like SEO, PPC and marketing automation while complementing your existing capabilities.
What contract terms do you offer?
We operate without minimum contract periods, requiring only 30 days' notice if you wish to terminate our services.
How long before seeing marketing results?
Most clients see initial results within 3-6 months, with significant growth typically achieved between 6-12 months through sustained inbound marketing efforts.
