Business Details
28 Years
experience
Trusted AI Testing & Evaluation Services
Established in 1998, we have built a reputation as a trusted consultancy specialising in technology evaluation and implementation. Our journey began addressing Y2K compliance challenges, evolving over 25 years to focus on AI systems testing and responsible deployment. We combine rigorous testing methodologies with ethical frameworks to ensure AI solutions operate safely, fairly, and in alignment with organisational values. Our team of experts brings decades of experience in quality engineering, supported by ongoing research into emerging AI risks and evaluation techniques.We serve UK government agencies, financial institutions, and transport sector clients, maintaining the highest standards of integrity and technical excellence. Our core values of fairness, innovation, and trust guide every project, ensuring clients receive actionable insights that mitigate risks while maximising AI's transformative potential. We offer customised training programs to build internal capabilities and provide white-label services for consultancy partners seeking to expand their offerings.
Services
AI System Testing
Responsible AI Strategy
AI Implementation
Ethical Guardrails
White-label Services
Details
- Year established: 1998
Highlights and features
- We bring decades of experience in AI quality engineering backed by real-world testing frameworks
- We utilise cutting-edge testing methodologies specifically adapted for AI systems evaluation
- Our team actively researches emerging AI risks and develops innovative evaluation techniques
- We prioritise ethical considerations in all testing and implementation processes
Services
AI System Testing
Comprehensive assessment of AI systems against ethical, regulatory, and performance standards. We identify risks including bias, hallucinations, and factual inconsistencies through rigorous testing frameworks. Our methodology ensures systems operate reliably and safely in real-world applications.
Responsible AI Strategy
Development of governance frameworks for ethical AI implementation. We help organisations establish policies covering fairness, transparency, and regulatory compliance. Our approach integrates accountability measures throughout the AI system lifecycle to ensure responsible deployment.
AI Implementation
Custom AI system development with embedded trust principles. We build solutions incorporating safety mechanisms and ethical constraints from initial design through deployment. Our process includes continuous testing to maintain system integrity and alignment with organisational values.
People
Bill Matthews
Founder
With 25 years of experience in technology evaluation, Bill established Target Testing in 1998. His leadership has guided the company's evolution from Y2K compliance specialists to AI testing pioneers, maintaining a focus on technical excellence and ethical standards.
Questions
What AI testing services do you offer?
We provide comprehensive AI system testing covering accuracy verification, bias detection, ethical compliance checks, and regulatory alignment assessments using industry-specific frameworks.
How do you ensure AI reliability?
Our approach combines traditional quality engineering principles with AI-specific evaluation methodologies, including adversarial testing, factual consistency validation, and ongoing performance monitoring.
Do you work with international clients?
While based in the UK, we collaborate with organisations globally, adapting our testing protocols to meet regional regulatory requirements and industry standards.
Can you help with AI implementation?
Yes, we offer end-to-end implementation services with embedded testing at every development stage, ensuring systems maintain reliability and ethical compliance throughout their lifecycle.
Do you provide training programs?
We deliver customised training workshops that bridge the gap between theoretical AI concepts and practical implementation challenges for technical teams.