Business Details
22 Years
experience
Your Trusted PR Partner in Leeds
Established in 2004 by Jo Swann, Chocolate PR is an award-winning agency dedicated to transforming businesses through strategic public relations. With headquarters in Leeds and a national reach, we specialise in delivering impactful PR campaigns for growth-focused SMEs, female entrepreneurs, and CSR-driven organisations. Our expertise spans media relations, brand storytelling, and PR training, underpinned by two decades of industry experience. We pride ourselves on fostering long-term media relationships and securing placements in prestigious outlets such as The Guardian, BBC, and Forbes.Our approach combines creative strategy with measurable results, helping clients enhance brand visibility, attract investment, and achieve industry recognition. As advocates for female entrepreneurs, we offer tailored support through training programs, networking communities, and our acclaimed publication 'Dare to Be Seen'. With a proven track record of driving business growth through media exposure, we remain committed to raising industry standards and empowering clients to leverage the full potential of PR.
Services
PR Strategy
Media Relations
PR Training
Book Publishing
Social Media
Press Campaigns
CSR Communications
Podcast Production
Event PR
Media Coaching
Details
- Year established: 2004
Highlights and features
- We offer 20 years of specialist PR experience in SME and female entrepreneur sectors
- Our team has secured national media placements in The Guardian, BBC, and Forbes
- We provide tailored PR training and networking opportunities through our VIP community
- Award-winning campaigns consistently deliver measurable business growth for clients
- Our strategic approach combines creative storytelling with proven media relationship-building
What people say
Award-winning results
National media exposure
Confidence boost
Business growth
Expert guidance
Services
PR Strategy
Develop comprehensive PR strategies tailored to business objectives. Our approach combines market analysis, media outreach, and storytelling to enhance brand visibility. Clients benefit from 20 years of expertise in crafting campaigns that secure media coverage and drive measurable business outcomes through strategic communications.
Media Relations
Build relationships with national and industry-specific media outlets. We leverage established connections with The Guardian, BBC, and Forbes to secure placements. Our team ensures consistent brand representation across print, digital, and broadcast platforms to maximise client exposure and credibility.
PR Training
Deliver practical media training programs for entrepreneurs and business teams. Our workshops cover press engagement, interview techniques, and story development. Participants gain confidence through hands-on sessions led by experienced PR professionals, enabling effective self-representation in media opportunities.
Book Publishing
Provide end-to-end book publishing services for thought leadership development. Our 'Dare to Be Seen' guide exemplifies how we help entrepreneurs craft compelling narratives. This service combines editorial expertise with marketing strategy to position authors as industry authorities through published works.
Social Media
Create integrated social media strategies aligned with PR objectives. We develop content calendars, manage online communities, and amplify media coverage through digital channels. Our approach ensures consistent brand messaging across platforms while driving engagement with target audiences.
People
Jo Swann
Founder & MD
Award-winning PR expert with 20 years' experience, specialising in SME growth strategies. Founded Chocolate PR in 2004 after a journalism career. Recognised for empowering female entrepreneurs through media training and the 'Dare to Be Seen' publication. Leads client campaigns and strategic direction.
Questions
What PR services do you specialise in?
We focus on media relations, PR strategy, press campaigns, and training for SMEs and female entrepreneurs. Our expertise includes CSR communications and book publishing.
How do you support female entrepreneurs?
Through tailored PR strategies, media training programs, and our 'PR You Can Do It' community. We help women gain media exposure and business credibility.
Can you work with businesses outside Yorkshire?
Yes, we support clients nationally and globally from our Leeds headquarters, with virtual and in-person service options available.
What results can I expect from your PR campaigns?
Clients typically achieve increased media coverage, brand recognition, business partnerships, and industry awards within 6-12 months of campaign implementation.
Do you offer one-time PR consultations?
We provide initial consultations to assess requirements, but our most successful campaigns involve ongoing strategic partnerships for sustained media impact.
