Room 58
Web Designer in Cheltenham, Gloucestershire

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CX and Digital Brand Transformation
read moreApproximately 150,000 young people in need of support contact The Prince's Trust every year. Last year, the charity helped more than 58,000 young people and strives to increase this. We were approached to help improve engagement with their digital channel. This will help the charity reach more disadvantaged young people, and to provide a better experience at each stage on their journey. We started by creating user empathy maps for each persona that interacts with The Prince's Trust online platform.
Luxury Brand Creation
read moreAfter disposing of Tyrrells Crisps and investing in a world-class traditional copper still, William Chase wanted to create world-class vodka brand that would represent the company's Herefordshire farming heritage, and epitomise the range of high-quality vodka products he had developed from the raw materials grown directly on the farm. We started by creating user empathy maps for each persona that interacts with the Prince's Trust online content. We defined the user journeys, and using our knowledge of optimal customer experience (CX), we developed comprehensive wireframes for the new, improved website.