Johnny Cassell Ltd

Driving Directions

More in-depth follows review below, but in short I would highly recommend Johnny as a dating coach; his "inner game" approach pushes you outside of your comfort zone, coupled with actionable instruction and insights which look to build inner confidence, which is key to dating and relationship success. In more depth - I first sought out someone like Johnny in 2011 after coming out of a series of long-term relationships with low confidence and a very poor understanding of the dating game.

Prior to finding him I'd tried other coaches, but their pushy and somewhat insincere/manipulative PUA approach (basically tricking people into bed) wasn't for me. Johnny's more comprehensive approach takes in an understanding social dynamics, (i.e. "reading the room"), breaking down interactions themselves (understanding "zones" of conversations and what it's appropriate to/what you should say in each) and then getting outside of your comfort zones.

If done well you'll soon be building confidence and making sustainable progress. The additional confidence and self-worth can begin to snowball and spill over into other aspects of life as well. I've remained friends with Johnny since that time and would say that with experience and additional maturity, Johnny's approach/advice (aka "game") is better than ever.

Great Q&A at Martinez, Soho. Thank you Johnny. A safe opportunity to ask those awkward questions that make you get in your own way. Johnny handles them with empathy, common sense and humour.

Last week I experienced my first session with Johnny - The London Dating Coach. The main point of topic in this seminar was dating offline (being in the real world!). I'm/ we are from a generation very much consumed by online dating and interactions. I just came out of a 4 year relationship a few months back too so this was perfect timing for me to connect with myself and think about how I actually approach people, how I think about myself and apply my confidence rather than letting my anxious thoughts over take the possibilities of a positive and fulfilling outcome with someone new.

Even as a chatty hairdresser, this really seminar really shifted my perspective because I do often talk myself out of talking to new people of attraction comes into the picture. Johnny is great at what he does - I'll be recommending him for sure and going to more of his events, work shops and even one on ones with him in the future. Keep lifting people up - you're great at it!

Just completed the 7 day workshop and wow what an experience. Everyone in Johnny's team - Adrian, H and and Dan were awesome and really helped me understand day and night social dynamics in a way I did not previously. During each session I was pushed outside of my comfort zone and whenever I hesitated I was challenged on it in a professional manner and told to change my 'mind-talk.' This ultimately meant that I approached every situation with greater confidence.

I had read up on the theory but hadn't applied it in a real-life setting until I went in field with Johnny and his team. They talked me through each step and the rationale behind it and it all started to click. When it does, is when you start to truly feel enjoy yourself in whatever setting you're in. I would strongly recommend people take up the 7-day course and undergo a transformation in this aspect of your life. It certainly did so for me!

This is the training every man should take. The 7 day programme improved my confidence enormously. People around me can sense it now: they open up automatically to me. During the 7 days, I approached many women in different settings (street; bar; club, shop; park). I have read a lot about this topic, and I have watched many videos. But the theory did not enable me to get the breakthrough, I desired.

I needed to get immersed in the real world. I needed someone to say to me "Now go!" and someone to give me professional feedback. In order to master these social skills, you have to practice and feel it. Understanding intellectually is not enough. That's exactly what the training gave me. But the programme gave me much more than just approaching women: I also got a lot of advice about my relationships and my social life.

I had never done this before. It was a great challenge for me. I had never believed that I could master these skills. But the coaching was very progressive and incouriging. Before I started, I was a bit skeptical. I was thinking about this programme for a long time. I definitely should have taken it earlier. The longer you wate, the more time you lose. Things don't change magically.

You have to take action. Johnny and his team are the experts in this field. They always motivated me, and they were always available to answer my questions. They were like a supportive family for me. Many thanks to Johnny and his team (Dan; H; Adrian). Frank

I spent a hugely informative, educational and inspiring 12 hours in Johnny's company learning about how to get what I want from life and equipping me with essential skills to obtain it. With Johnny's guidance, I stepped right outside of my comfort zone into a whole new world of opportunity, with a fresh mindset to make the most of life. Yes, there were uncomfortable moments, but that's where growth happens and I underwent a lot of the latter in the day I spent with Johnny. I can't recommend this experience enough!

Johnny was a great guy. Really knowledgeable, with some great concepts and was focused on giving as much information. Really enjoyed the day, especially getting out there and building the experience. Would recommend to anyone looking for improving themselves.

I did the Impactful Connection Workshop with Johnny and it is definitely worth every penny. Johnny really helps push you out of your comfort zone and develop confidence. Johnny watches your approaches and gives personalized feedback on the spot. The day is really fun and can say this course has had an amazing impact on my dating life, mindset and overall ability to approach people and strike a conversation.

I applied the techniques learned from this workshop on my holiday the following week and saw some great results. If you're thinking about doing this course, just take the leap - you won't regret it.

I did the day group workshop with Johnny recently. He gives some useful advice and feedback about your approaching, and while the day won't suddenly make you good at approaching overnight and I still have a long way to go, he teaches you some useful things to practice and the more you practice, the easier it becomes. I definitely recommend him!

Absolutely loved Johnny's workshop. He has an incredible way of drawing out exactly what is going on for someone. He is a coach with a whole lot of heart and soul that truly wants and gets results for his clients on a deeper level. The knowledge and guidance he shares is practical and easy to implement. Thank you Johnny for the value you give and caring so much.

Johnny is a very genuine and knowledgeable coach. I have attended an online workshop and found the content very valuable, thought-provoking and full of excellent insights. I definitely feel more confident to implement the strategies discussed. Thank you so much for all your time.

I have recently finished the 3 day intensive with Johnny in LA. Going in, I had an idea of what to expect based upon past attendees and his book. When I first met Johnny, we got straight to work with learning the concepts and getting out in to the field. Taking this program with Johnny really brought out a whole new side of me i knew i had. Johnny helped unlock this side of me by really putting me to the test throughout the entirety of the program. Johnny really got me out of my comfort zone, something I internally rejected at first, but embraced more and more throughout the duration of the trip.

I never was into the nightlife scene. I always was uncomfortable in these settings. Johnny brought me into these scenes and helped me get comfortable in this and many other settings. Above all, I would say that my time with Johnny was more than just meeting people or getting comfortable around girls. It was how to be a better man. How to be more confident in yourself.

How to unlock the capabilities that you know you have, and what you may not even knew you had. For anyone thinking about enrolling in the program, I would highly suggest doing so. Even in three days, i was able to get out the most of Johnny's teachings. Imagine what you would do in that time or even longer?

Johnny's workshop was fantastic! Achieved some brilliant results, Johnny really cares about his clients and really tailors his content to your needs. His workshops are well structure and you get great value for money! I would strong advise guys who are looking to improve their confidence and understanding of how to make an impactful, meaningful and lasting impression on women to sign up! Great stuff Johnny :

Had an great experience with Johnny, who helped me tremendously - a top quality dating coach!

Johnny is a true expert in his field. He is a natural born coach and really helps you really delve in to yourself, understanding more about who you are. He is particular about helping you enter the right mindset to become the man you have always dreamed of being. He pushes you in real life situations so you do not leave kicking yourself why did not speak to that person you had wanted to for the whole evening. Johnny is the man! He changed my whole outlook on dating and I'd recommend to anyone that needs improvement in this area of their life.

Johnny's no joke. There's no better way to practice what you're learning alongside a Master in the field. I had a deep 12 hours training with this man, going out and learning the right skills and mindset one man needs to have in order to succeed with women and social environments, and I can tell you that every second of my time was worth it. The program is fun, entertaining and fulfilling. Thanks Johnny for teaching me these skills!

What a phenomenal life changing experience! I wish there would be enough words to describe what Johnny and his does. The ability to help me become more confident and on trust in myself on just a few hours, it's unbelievable. Johnny, helped me achieved things I could never thought possible. His guidance put me in a direction to become a better version of myself.

It was an honor to meet him and his team. All of them where full of knowledge, words of encouragement and positivism. They never judge me, but actually, they guided me, they empowered me to do what it needed to be done. So, if you are looking to become a better you, to improve on you social and business interaction skills, do not doubt yourself and reach out to him. Johnny, I can't thank you enough!

Johnny gave me the confidence to speak to any women and taught me how to approach, meet and speak to women without getting stuck in the dreaded friend zone. I found Johnny to be very approachable with excellent interpersonal skills who made me feel comfortable, catering to my personal needs. It was a great experience and I would recommend anyone having a difficult time meeting women and building relationships to work with Johnny as I have seen first-hand the changes it has made to my life.