Business Details
6 Years
experience
Your Trusted Microblading Experts in Cannock
Eternal Makeup was founded by Paul, a highly trained microblading specialist who has undergone rigorous training at Phi Academy, the world's leading microblading school. Paul's expertise was further refined through mentorship with Mersida H. Rami, a Craft Master at Phi Academy and winner of the 2019 Best PhiBrow Artist in the World title. With a commitment to perfection, Paul specialises in creating natural-looking eyebrows using advanced techniques such as PhiBrows and BoldBrows. The business prioritises client satisfaction, offering follow-up treatments to ensure lasting results and maintaining full UK insurance for client peace of mind. Eternal Makeup also collaborates with Walsall Heath Care NHS Trust to support individuals undergoing cancer treatment, helping them regain confidence through microblading services. Clients consistently praise the precision, professionalism, and transformative results delivered by Paul and his team. The business operates from a dedicated location in Cannock, providing tailored consultations and using high-quality, hypoallergenic pigments. With a focus on hygiene and safety, all treatments are performed using disposable, sterilised tools. Eternal Makeup's approach combines technical excellence with a deep understanding of individual client needs, ensuring each person leaves with enhanced natural beauty and renewed self-assurance.
Services
Microblading
Semi-Permanent Eyeliner
Consultation
Follow-Up Treatment
Client Support
Served areas
- Walsall
Details
- Year established: 2020
Highlights and features
- Our team consists of certified experts trained by Phi Academy, the world's leading microblading school.
- We provide follow-up treatments to ensure lasting, natural-looking results.
- We are affiliated with Walsall Heath Care NHS Trust for client support during medical treatments.
- All treatments use hypoallergenic pigments and disposable sterilised tools for maximum safety.
- Clients consistently praise our attention to detail and transformative confidence-boosting results.
Associations and certifications
- Phi Academy
What people say
Perfect eyebrows
Natural results
Professional service
Life-changing results
Highly recommend
Services
Microblading
Microblading creates natural-looking, semi-permanent eyebrows using hand-drawn strokes that mimic real hair growth. Ideal for sparse or uneven brows, the treatment lasts up to three years with proper care. Our artists tailor pigment and shape to complement individual facial features, ensuring a defined, low-maintenance look that withstands daily activities.
Semi-Permanent Eyeliner
Semi-permanent eyeliner enhances eye definition with long-lasting, smudge-proof results. Applied using hypoallergenic pigments, this treatment frames the eyes elegantly while resisting water and sweat. Suitable for contact lens wearers or those with sensitive skin, it offers subtle to dramatic styles tailored to personal preferences and eye shape.
People
Paul
Lead Microblading Artist
Paul trained at Phi Academy under Craft Master Mersida H. Rami, winner of the 2019 Best PhiBrow Artist in the World title. With a focus on precision and client satisfaction, he specialises in natural-looking microblading and semi-permanent eyeliner treatments.
Questions
What is microblading?
Microblading is a semi-permanent cosmetic procedure that creates natural-looking eyebrows using hand-drawn pigment strokes. Lasting up to three years, it enhances sparse or uneven brows with tailored shapes and colours.
How long does semi-permanent eyeliner last?
Semi-permanent eyeliner typically lasts 12-18 months, depending on skin type and aftercare. Oily skin may require more frequent touch-ups to maintain vibrancy.
Is the treatment painful?
Most clients experience mild discomfort, comparable to eyebrow plucking. A topical anaesthetic is applied to minimise pain during the procedure.
Do you offer follow-up treatments?
Yes, follow-up sessions are included to ensure optimal results. These address pigment fading and refine the shape for lasting, natural-looking outcomes.
Are your pigments hypoallergenic?
Yes, we use hypoallergenic, non-toxic mineral pigments to ensure safety and minimise allergic reactions during all treatments.
Can microblading help cancer patients?
Yes, we collaborate with Walsall Heath Care NHS Trust to provide microblading services that help cancer patients regain confidence by restoring natural-looking eyebrows during and after treatment.
Videos
Reviews (11)
Andrea Mottershead
May 29, 2021
Report
Had my eyebrows microbladed by Paul this morning. He was so gentle, paid attention to detail and did an amazing job. I absolutely love them.
Jade Brown
Mar 05, 2020
Report
Big thanks to Paul and Ployta . From no Brows to Wow brows. Paul was amazing, professional, very precise and you could tell he had a passion for perfect eyebrows. I was made to feel very welcome as soon as I got there, the process was explained thoroughly, the desired shape etc. I've wanted my eyebrows microbladed for a long time as I had a horrible scar running through one of my eyebrows which was a constant pain always filling it in, however if you looked now you wouldnt even know I ever had a scar.
The precision and accuracy from Paul is perfect. The hairline strokes are just so on point you cant even differentiate between my real eyebrow hair and the amazing hairline strokes Paul created. I'm so overwhelmed with how good they look I cant stop looking at them. The attention to detail is crazy. Highly recommend if you want perfect brows then Paul is the man to go to. I cant believe how much its changed my confidence and made me feel amazing having a perfect set of brows. Big thanks yet again . Paul and Ployta are real true, genuine lovely people who enjoy what they do.
The precision and accuracy from Paul is perfect. The hairline strokes are just so on point you cant even differentiate between my real eyebrow hair and the amazing hairline strokes Paul created. I'm so overwhelmed with how good they look I cant stop looking at them. The attention to detail is crazy. Highly recommend if you want perfect brows then Paul is the man to go to. I cant believe how much its changed my confidence and made me feel amazing having a perfect set of brows. Big thanks yet again . Paul and Ployta are real true, genuine lovely people who enjoy what they do.
Rhea Maiden
Mar 05, 2020
Report
Great service friendly staff. Did a great job of micro blading my eyebrows.Would definitely recommend to friends and will be getting my eyebrows done here in the future.
Tracey Guy
Mar 05, 2020
Report
Paul completely puts you at ease as soon as you meet him. He runs you through the process so youre fully aware of whats
happening next. He made sure he had a full understanding of what I was hoping could be achieved. I was comfortable throughout and the end result was absolutely fabulous! Highly recommended!
happening next. He made sure he had a full understanding of what I was hoping could be achieved. I was comfortable throughout and the end result was absolutely fabulous! Highly recommended!
Eob Brown
Mar 05, 2020
Report
Ive been having my eyebrows tattooed for the last ten years, but I wanted to have a change, so I came across External page online. I went through the photos and decided to have micro-blading. The service I received from Paul was first class, and I could tell hes more about making his customers satisfied with his artistic work. I'm very hard to please when it comes to hair and makeup, but this time around for the first time I was satisfied with how perfect my eyebrows turned out.
I'm not just writing this review for recommendations only but to let people know they are in safe hands with Paul if they want the perfect eyebrow.
Paul, thanks for everything. I can't express how happy I am with your service.
I'm not just writing this review for recommendations only but to let people know they are in safe hands with Paul if they want the perfect eyebrow.
Paul, thanks for everything. I can't express how happy I am with your service.
Michelle Turner
Mar 05, 2020
Report
Friendly professional service. Lovely atmosphere and best of all great results. You can't ask for more
Thanks Paul
Thanks Paul
Tammy T.
Mar 05, 2020
Report
Paul has Fantastic skills for microblading eyebrows.. very neat and clear strokes. I am loving my eyebrows top up done by him. very friendly and comfortable customer service. Thank you Paul.
Lucy Pritchard
Mar 05, 2020
Report
Had my eyebrows done by Paul yesterday and I would definitely recommend to anybody who took an interest to microblading! Very professional and talented, I have slightly uneven eyebrows and I have always had to pencil them in but now thanks to Eternal makeup I wont have to do this again! Theyre now twins not sisters 😂. Looking forward to my top up
Gloria Campbell
Mar 05, 2020
Report
I had microblading for the 1st time ever by Paul and honestly, I couldn't have asked for better. I was made to feel welcome as soon as I arrived, was explained everything and was made sure I was comfortable and at ease all the way through, the results were amazing!!!! So real looking, I was astonished at how great of a job he did, the attention to detail made sure it was a perfect job. Thankyou so so much Paul
Kelsie Arrowsmith
Mar 05, 2020
Report
Today I had my eyebrows micro-bladed for the first time ever by Paul, he is so talented and so friendly. They look perfect and so natural, I have already had so many compliments and everyone wants to get booked in!! Would 100% recommend, I would get booked in ASAP if I was you, the end result is life changing, thank you so much Paul!
Lauren Parkins
Mar 05, 2020
Report
Had my eyebrows done today. They are absolutely amazing , I love them, there so natural. Paul was so professional and is very talented , would 100% recommend