Business Details
23 Years
experience
Your Partner for Strategic Branding Solutions
Established in 2003, Carl Jones Design is a strategic branding and design consultancy rooted in over 60 years of combined creative and consulting experience. Our approach merges rigorous research with bold creativity to craft brand identities that resonate across sectors and geographies. We collaborate closely with clients to define their unique value propositions, ensuring every visual and verbal element aligns with their business objectives. Our three-stage processstrategy, design, and deliveryguarantees precision in brand development, from initial concept to market implementation.With a focus on sectors ranging from food production to professional services, we deliver tailored solutions that enhance recognition and drive growth. Our commitment extends beyond aesthetics; we act as brand guardians, ensuring consistency and relevance in dynamic markets. Clients benefit from our expertise in brand positioning, packaging design, and digital marketing, supported by a track record of successful rebranding and long-term partnerships. We prioritise transparency, meeting deadlines, and maintaining budgets, ensuring clients receive impactful results without compromise.
Services
Branding
Packaging Design
Email Marketing
Website Design
Video Content Creation
Brand Guidelines
Annual Reports
Brand Positioning
Naming Services
Brand Guardianship
Details
- Year established: 2003
Highlights and features
- We bring over 60 years of combined creative and consulting experience to every project.
- Our structured three-stage process ensures effective brand strategy, design, and delivery.
- We guarantee timely delivery and adherence to your budget.
- Proven success in creating award-winning brands for diverse sectors.
- Act as brand guardians, ensuring long-term consistency and relevance.
What people say
Contributed immensely to our success
Much clearer brand
Brand the whole business is proud of
Creative, thoughtful, and honest
Go the extra mile
Services
Branding
We create cohesive brand identities that define your businesss essence through logos, typography, and messaging. Our process begins with strategic research to understand your goals, followed by creative development of visual elements. Implementation ensures consistency across print, digital, and environmental platforms, helping you stand out in competitive markets.
Packaging Design
Our packaging solutions combine aesthetics with functionality to capture consumer attention on shelves and online. We design structural packaging from scratch or adapt existing formats, ensuring alignment with production needs. Services include label design, mockups, and photography to enhance product appeal and brand recognition.
Email Marketing
We manage end-to-end email marketing, from planning to scheduling, tailored to your audience. Our strategies focus on segmentation, personalised content, and analytics to improve engagement and ROI. This service supports client retention and complements broader marketing efforts through targeted communication.
Brand Guidelines
We develop comprehensive guidelines to maintain brand consistency across all touchpoints. These documents outline rules for logos, colours, typography, and messaging, ensuring uniformity in internal and external use. Regular updates help brands evolve while preserving core identity elements.
Video Content Creation
We produce videos ranging from short social media clips to detailed seminars, enhancing your brands digital presence. Our approach focuses on storytelling and visual clarity to engage audiences, supported by EU-funded resources for high-quality production tailored to your marketing goals.
People
Carl Jones
Founder & Joint Creative Director
Carl drives brand design innovation with expertise in traditional and digital media. He leads client relationships and creative direction, leveraging sector-wide experience to deliver strategic branding solutions that align with business objectives.
Clare Heighway-Jones
Founder & Joint Creative Director
Clare ensures all projects align with client briefs and messaging goals. As Managing Director, she oversees business operations, combining commercial acumen with creative oversight to maintain high standards in brand consultancy and design delivery.
Questions
What branding services do you offer?
We provide brand strategy, logo design, packaging, guidelines, and implementation support tailored to your business needs.
How do you ensure brand consistency?
Through detailed brand guidelines and ongoing guardianship, we monitor and manage all brand applications across platforms.
Can you work with international clients?
Yes, we collaborate with local, national, and global clients across diverse industries to build impactful brands.
What is your design process?
Our three-stage process includes strategy development, creative design, and precise delivery, ensuring alignment with your goals.
Do you handle packaging design?
Yes, we create structural and visual packaging solutions for physical and digital platforms, including label design and mockups.
How are monthly support packages structured?
Packages range from 4 hours to 5 days monthly, offering email marketing, strategy sessions, or brand management based on your needs.
Videos
