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Expert Shopify & Magento Development Services
With over 28 years of experience in digital and eCommerce, I specialise in delivering tailored Shopify and Magento solutions from my base in Shropshire. My approach combines timeless values with forward-thinking expertise to create fast, innovative, and growth-driven online stores. Every project is executed with precision and purpose, ensuring measurable impact through high-quality digital craftsmanship. Certified in both Shopify and Magento platforms, I provide strategic guidance and technical excellence to businesses of all sizes, from startups to international brands.

My commitment to transparency, no hidden fees, and direct communication ensures clients receive practical, results-focused support. By focusing on clean code, seamless integrations, and user-centric design, I help businesses elevate their online presence and achieve sustainable growth.
Services
Shopify Development Magento Development eCommerce Migration SEO Optimisation Technical Audits Conversion Rate Optimisation Web Design API Integrations Shopify Plus Support Email Marketing Automation
Highlights and features
  • 28 years of hands-on experience in digital and eCommerce
  • Direct access to a certified Shopify and Magento expert
  • Bespoke solutions tailored to unique business requirements
  • Proven track record with hundreds of successful projects
  • Commitment to transparency, no hidden fees or middlemen
Associations and certifications
  • Shopify Certified Designer and Developer
  • Magento Certified Designer and Developer
Services
Shopify Development
Custom Shopify theme development and store optimisation for fast, scalable, and user-friendly online shops. Services include bespoke design, performance tuning, and integrations to enhance functionality and conversion rates. Ideal for businesses seeking tailored solutions beyond standard templates.
Magento Development
Custom Magento module development, performance enhancements, and integrations for complex eCommerce requirements. Focuses on scalability, security, and seamless user experiences. Suitable for enterprises needing robust, flexible platforms to support large-scale operations.
eCommerce Migration
Seamless migration to Shopify or Magento with zero data loss and preserved SEO equity. Includes data auditing, theme rebuilding, and URL redirects. Ensures minimal downtime and a smooth transition for existing online stores upgrading their platforms.
SEO Optimisation
Technical SEO audits, on-page optimisation, and content strategies to improve organic rankings. Focuses on crawlability, keyword alignment, and user intent to drive targeted traffic and increase conversions for Shopify and Magento stores.
Technical Audits
Comprehensive audits covering speed, security, SEO, and user experience. Identifies issues affecting store performance and provides actionable recommendations. Helps businesses resolve technical debt and enhance overall store health for better sales outcomes.
People
Pink Digital
Freelance Shopify & Magento Developer
Certified Shopify and Magento developer with 28 years of experience in digital and eCommerce. Specialises in custom store builds, migrations, and technical optimisation. Delivers high-quality, scalable solutions tailored to client needs while prioritising transparency and measurable results.
Questions
What platforms do you specialise in?
I focus on Shopify and Magento (Adobe Commerce) for custom eCommerce development, migrations, and optimisation.
Can you help with existing store improvements?
Yes, I offer audits, performance enhancements, and technical fixes for established Shopify and Magento stores.
Do you work with international clients?
Yes, while based in the UK, I collaborate with businesses globally on eCommerce projects.
Are your services suitable for small businesses?
Yes, I work with startups, SMEs, and enterprises, tailoring solutions to their specific scale and needs.
Do you provide ongoing support?
Yes, I offer flexible support packages for maintenance, updates, and continuous optimisation of your store.
How do you ensure SEO compatibility during migrations?
I preserve SEO equity through proper redirects, metadata retention, and technical audits during platform transfers.