Business Details
50+ Years
experience
Expert Floristry Training in Weston-super-Mare
Established in 1949, Flower Design stands as Europe's oldest floristry training institution. Our legacy spans seven decades, rooted in post-war Britain with founders Rona and Stanley Coleman. Today, under the leadership of Geoffrey Hughes and Barbara Shakespeare, we continue to deliver world-class floristry education. Our curriculum bridges traditional techniques with modern commercial demands, offering structured pathways from foundational skills to master florist accreditation.With studios in Weston-super-Mare, Pattaya, and Tokyo, our global reach combines local expertise with international standards. Our qualified instructors maintain small class sizes to ensure personalized mentorship, fostering student success in professional floristry, event design, and creative entrepreneurship. We remain at the forefront of industry evolution, developing specialized training for corporate weddings and large-scale floral events.
Services
Floristry Training
Bridal Flower Design
Contemporary Arrangements
Master Florist Accreditation
Corporate Event Floristry
International Workshops
Private Lessons
Retail Training
Wedding Design
Color Theory Workshops
Details
- Year established: 1949
Highlights and features
- 70+ years of floristry education expertise
- Qualified instructors with academic credentials
- Small class sizes for personalized attention
- Global studios in three continents
- Specialized corporate event floristry training
Services
Floristry Training
Comprehensive floristry courses from foundational skills to master accreditation. Our structured curriculum develops technical proficiency in traditional and modern floral design techniques. Students gain hands-on experience with over 100 flower varieties under expert supervision.
Bridal Flower Design
Specialized training in bridal arrangements covering ceremony and reception designs. Courses teach bouquet construction, venue dressing, and seasonal floral combinations. Students create complete wedding schemes from concept to execution.
Master Florist Program
Five-level master florist accreditation developing technical excellence and commercial expertise. Curriculum includes advanced design theory, business management, and specialized techniques for high-end clients and events.
Corporate Event Floristry
Training focused on large-scale event floral design. Covers structural installations, venue transformations, and corporate branding through floral displays. Students learn logistics management for complex event productions.
International Workshops
Practical floristry workshops available in three continents. Courses adapt to local floral materials while maintaining international design standards. Includes cultural context for global floristry applications.
People
Geoffrey Hughes
Principal
With over 25 years' experience, Geoffrey leads floral design instruction and masterclass programs. He specializes in modern design theory and has trained florists across Europe and Asia.
Barbara Shakespeare
Senior Tutor
A founding director with expertise in foundational floristry techniques. Barbara has trained generations of florists and developed core curriculum elements now used internationally.
Chihiro Hidaka
Tokyo Director
Leading Japanese florist with 20+ years' experience integrating Eastern and Western design principles. She manages the Tokyo studio and develops cross-cultural floral design programs.
Questions
What floristry skill levels do you teach?
We offer courses from complete beginner to master florist levels, with structured progression pathways.
Do you provide international training locations?
Yes, we have permanent studios in Weston-super-Mare, Pattaya, and Tokyo with additional workshops available in London.
Are your instructors qualified professionals?
All our tutors hold formal floristry qualifications and have extensive industry experience.
What payment methods do you accept?
We require 20% registration fee via bank transfer, with balance payable in cash or cheque on course commencement.
Do you offer corporate event floristry training?
Yes, we provide specialized courses for corporate weddings and large-scale event floristry.
