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Business Details
Your Trusted Partner for Fresh Produce in London
Eurofrutta is a family-run fruit and vegetable business established in the 1960s to meet the growing demands of London's restaurant and caf culture. Over decades, we have adapted to evolving market needs while maintaining a commitment to quality and customer-centric service. Our expertise spans sourcing the freshest seasonal produce, supporting local farmers, and reducing our carbon footprint through sustainable practices. Located at New Covent Garden Market, we serve diverse clients including hotels, restaurants, schools, and healthcare institutions across London and the Home Counties. With a legacy built on Bruno Fulgoni's vision, we combine generational knowledge with modern logistics to deliver reliable, tailored solutions.

Our focus remains on providing extensive product ranges, punctual deliveries, and informed guidance to meet individual customer requirements. We pride ourselves on innovation, from expanding our offerings to include organic produce and frozen goods to maintaining a fleet for free, timely deliveries. Our monthly newsletter and direct communication channels ensure clients stay informed about industry trends and product availability. By balancing tradition with adaptability, we continue to grow while upholding core values of quality, reliability, and customer satisfaction.
Services
Catering Trade Supplies School Deliveries Home Deliveries Organic Produce Wholesale Distribution Frozen Goods Dairy Products Event Catering Specialty Ingredients Seasonal Produce
Highlights and features
  • We have over 60 years of experience in fresh produce distribution.
  • Our family-run business combines tradition with modern logistics solutions.
  • We offer tailored service for diverse sectors including hospitality and education.
  • Our fleet ensures free, punctual deliveries across London and the Home Counties.
  • We actively support local farmers and sustainable sourcing practices.
Services
Catering Trade Supplies
We supply premium fruit and vegetables to London's hospitality sector. Our offerings include seasonal produce, organic options, and specialty ingredients tailored to restaurant and caf needs. With daily deliveries and a focus on quality, we ensure kitchens remain stocked with fresh, reliable ingredients.
School Deliveries
Our nutritious produce supports healthy eating in schools and colleges. We deliver fresh fruit and vegetables directly to educational institutions across London. The service includes child-friendly portions and meets strict food safety standards for student meals.
Home Deliveries
Quality produce is delivered directly to London homes through our online shop. Customers access fresh fruit and vegetables without visiting markets. The service combines convenience with the same high-quality standards as our commercial offerings.
Organic Produce
We source organic fruit and vegetables from British suppliers to reduce environmental impact. Our network supports local farmers while providing chemical-free options for health-conscious customers. The range includes seasonal and specialty organic items.
Frozen Goods
Our frozen fruit and vegetable selection ensures year-round availability of essential ingredients. Sourced for quality and convenience, these products cater to commercial kitchens requiring consistent supply. The range includes prepared items for efficient meal preparation.
People
Daniele Fulgoni
Managing Director
Daniele Fulgoni leads Eurofrutta with a legacy of fresh produce expertise. He continues his father Bruno's vision by combining traditional values with modern logistics. His focus on quality, customer service, and sustainable practices drives the company's growth while maintaining family traditions.
Questions
What areas do you deliver to?
We deliver fresh produce across London and the Home Counties using our own fleet for free, timely deliveries.
How can restaurants access your wholesale prices?
Restaurants can contact us directly via phone or email to request our wholesale pricelist and set up trade accounts.
Do you supply organic produce?
Yes, we offer a range of organic fruit and vegetables sourced from trusted British suppliers.
Are there home delivery options for individuals?
Yes, visit our website for home delivery of fresh produce directly to London residences.
What payment methods do you accept?
We offer cash on delivery and trade credit account facilities subject to terms and conditions.