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Business Details
14 Years
experience
Bespoke Luxury Entertainment Creators
Physical Poetry, founded by internationally acclaimed artist Erika Lemay, specialises in creating bespoke luxury entertainment experiences that transcend traditional performance boundaries. With over two decades of experience, we combine aerial artistry, choreography, and storytelling to deliver unforgettable shows for private events, corporate galas, and global sporting spectacles. Our productions have graced stages at the Olympic Games, Monaco's Monte-Carlo Film Festival, and Dubai's Burj Khalifa, earning recognition from Vanity Fair and a Guinness World Record for aerial innovation.

We collaborate with luxury brands like Valentino and Bulgari, offering end-to-end creative direction from concept development to technical execution. Our team's expertise extends to film production, including award-winning short films and fashion campaigns, while Erika's recent book 'Almost Perfect' shares insights into her discipline-driven creative philosophy. As pioneers of 'Physical Poetry', we continue to redefine live performance through emotionally resonant, gravity-defying artistry.
Services
Luxury Event Entertainment Custom Show Production Aerial Performances Fashion Film Production Artistic Direction Corporate Gala Shows Olympic Spectacle Design Brand Storytelling Videos Private Performance Creation International Tour Production
Details
  • Year established: 2012
Highlights and features
  • We hold a Guinness World Record for aerial silk performance
  • Our team has produced shows for Olympic Games and Monaco Royal events
  • We pioneered the unique 'Physical Poetry' artistic language
  • Our productions combine 20+ years of circus innovation with technical precision
  • We collaborate with luxury brands like Valentino and Bulgari
Associations and certifications
  • Guinness World Records
What people say
Breathtaking aerial performances Emotionally resonant storytelling Unparalleled artistic vision Flawless technical execution Transformative audience experiences
Services
Luxury Event Entertainment
We create tailor-made entertainment experiences for high-profile events, combining aerial acrobatics with narrative storytelling. Our productions feature internationally renowned artists and bespoke choreography. Clients benefit from our proven track record in delivering unforgettable moments at venues like the Monaco Royal Palace and Dubai's Burj Khalifa.
Custom Show Production
From concept to curtain call, we design complete theatrical experiences for corporate and private clients. Our end-to-end service includes creative direction, music composition, and technical production. This ensures seamless execution of complex performances requiring specialist rigging and safety protocols.
Aerial Performances
Our signature aerial silk and hoop performances push physical boundaries while conveying deep emotional narratives. Each act is custom-designed to match event themes, featuring record-breaking heights and innovative choreography that has earned international awards and critical acclaim.
Fashion Film Production
We collaborate with luxury fashion houses to create cinematic content that merges haute couture with physical poetry. These productions feature groundbreaking aerial sequences integrated with designer garments, as seen in Valentino's haute couture campaigns and Franco Sarto's FLEXA collection launch.
Artistic Direction
Erika Lemay provides artistic vision for large-scale productions, ensuring cohesive storytelling across all performance elements. Our direction encompasses choreography, set design, and talent casting, delivering unified artistic experiences that have graced stages at the Venice Film Festival and Cirque du Soleil productions.
People
Erika Lemay
Founder & Creative Director
Canadian-born aerial artist and creator of Physical Poetry, Erika Lemay has redefined live performance through gravity-defying acts. With a Guinness World Record and appearances on America's Got Talent: Extreme, she brings 30 years of experience directing luxury events for Valentino, Bulgari, and Olympic ceremonies.
Questions
What makes Physical Poetry's entertainment unique?
Our signature 'Physical Poetry' combines aerial artistry with emotional storytelling, creating bespoke performances that transcend traditional circus acts through narrative depth and technical innovation.
Which notable events have you produced?
We've created shows for the Olympic Games, Monaco's Monte-Carlo Film Festival, Dubai's Burj Khalifa celebrations, and luxury brand campaigns for Valentino and Bulgari.
How do you ensure performance safety?
Our team follows rigorous safety protocols developed through 20+ years of experience, using certified equipment and conducting multiple technical rehearsals before each performance.
Can you accommodate custom requests?
Yes, we specialise in tailoring performances to client visions, having created unique shows for royal galas, product launches, and international sporting events.
What locations do you operate in?
We produce events globally, with recent projects in London, Paris, Dubai, Tokyo, and New York, supported by an international network of technical partners.