Business Details
13 Years
experience
International Trade Show Representation Services
Reference Point is an international trade show agency based in Rustington, West Sussex, UK, with extensive experience in facilitating participation at global trade exhibitions. We act as official representatives for world-leading events in sectors such as marine technology, wind energy, leisure marine, and process technology. Our services span the entire exhibition lifecycle, from initial planning to post-event support, ensuring seamless participation for exhibitors and visitors. With decades of industry expertise, we provide tailored advice on stand availability, marketing strategies, and logistical coordination. Our team maintains strong relationships with event organisers, enabling efficient communication and problem resolution.We specialise in reducing administrative burdens through comprehensive support services, including stand design, hospitality arrangements, and contractor management. Our client-centric approach prioritises transparency and flexibility, adapting to evolving business needs. Recognised by long-term partnerships with exhibitors across maritime, renewable energy, and industrial sectors, we combine sector-specific knowledge with practical execution. Our services extend to accommodation planning, transport logistics, and pre-event marketing campaigns. By maintaining a global network of approved service providers, we ensure consistent quality across all aspects of trade show participation.
Services
Trade Show Representation
Event Planning
Stand Booking
Marine Technology Events
Wind Energy Exhibitions
Process Technology Conferences
Leisure Marine Events
Exhibitor Support
Event Logistics
Marketing Services
Details
- Year established: 2013
Highlights and features
- We offer 30+ years of experience in international trade fair industry
- Our team provides tailored stand location advice based on specific requirements
- We represent official world-leading trade shows across multiple sectors
- Comprehensive support covering marketing, logistics, and stand build options
- Proven track record with long-term client partnerships since 2013
What people say
Excellent partner
Thorough professional approach
Flexible and forward-thinking
Proven track record
Exceptional customer focus
Services
Trade Show Representation
We act as official representatives for major international trade shows across four key sectors. Our service includes direct liaison with event organisers, stand allocation negotiation, and tailored participation advice. Clients benefit from our established relationships with organisers like Hamburg Messe und Congress, enabling priority access to prime exhibition spaces and exclusive sponsorship opportunities.
Marine Technology Events
As official representatives for SMM Hamburg and INMEX SMM India, we specialise in maritime industry exhibitions. Our service covers shipbuilding, marine machinery, and offshore technology sectors. We provide expert guidance on participation requirements, stand configuration, and marketing strategies specific to commercial marine industries through biennial events in Hamburg and Mumbai.
Wind Energy Exhibitions
We manage exhibitor participation at WindEnergy Hamburg, the leading global expo for on- and offshore wind energy. Our service includes space allocation advice, sponsorship package negotiation, and logistical coordination for this biennial Hamburg event, leveraging our sector-specific knowledge to maximise exhibitor impact.
Process Technology Conferences
As sole UK representatives for ACHEMA Frankfurt, we facilitate participation in the world's largest process technology summit. Our service extends to related events in Asia and the Middle East, providing comprehensive support for companies seeking to showcase innovations in chemical engineering and industrial processing technologies.
Leisure Marine Events
We represent Germany's largest in-water boat show, the ancora Yachtfestival, to Western European markets. Our service includes stand booking assistance, marketing strategy development, and logistical planning for this annual May event on the German Baltic coast, focusing on leisure marine industry requirements.
People
Nele Andersch
Director
With over 15 years in the trade show industry, Nele leads our agency's operations, specialising in maritime and renewable energy sectors. She manages client relationships and event strategy, leveraging multilingual skills and sector expertise to deliver tailored solutions for international exhibitors.
Questions
Which trade shows do you represent?
We represent SMM Hamburg, WindEnergy Hamburg, ACHEMA Frankfurt, ancora Yachtfestival, and selected regional events across marine, energy, and industrial sectors.
How do payment terms work for exhibitions?
Payment terms vary by event: ACHEMA requires three instalments, while SMM and WindEnergy invoice after stand allocation. Service payments typically follow post-event.
Can I choose my stand location?
Stand allocation considers multiple factors including industry sector, competitor proximity, and exhibitor requirements. We negotiate optimal positions based on your specific needs.
How do I apply for a trade show?
Applications can be submitted online through event websites or bespoke links we provide. Existing exhibitors access accounts via personalised login details.
What support services do you offer?
We provide stand design advice, marketing support, accommodation planning, logistics coordination, and on-site assistance through our network of approved service providers.
