Business Details
Your Trusted BMW Dealership in Coventry
At Sytner, we are dedicated to delivering exceptional BMW ownership experiences. With a team of specialists, we offer comprehensive services including new and approved used BMW sales, aftersales support, and genuine parts. Our commitment to customer satisfaction is reflected in our 5.0-star sales rating and 4.0-star service rating, earned through personalized care and expertise. We pride ourselves on transparency, offering 0% finance options and BMW Personalised Pricing for vehicles over three years old. Our state-of-the-art facilities in Coventry provide a welcoming environment for vehicle inspections, seasonal maintenance, and MOT services.As part of the Sytner Group, we combine local knowledge with national resources to meet the unique needs of BMW owners. Our staff undergo continuous training to maintain industry-leading standards, ensuring every interaction meets our high service benchmarks. From electric vehicle consultations to traditional combustion engine expertise, we adapt to evolving customer requirements while upholding BMW's legacy of excellence.
Services
New Car Sales
Approved Used Cars
Servicing
MOT Testing
Genuine Parts
Highlights and features
- We offer over 20 years of experience in BMW sales and service
- Our team includes BMW-certified technicians and specialists
- We provide 0% finance options on servicing and repairs
- We use only BMW Genuine Parts for all repairs and maintenance
- We guarantee transparent pricing with no hidden fees
What people say
Exceptional service
Knowledgeable staff
Efficient processes
Complimentary valeting
Transparent communication
Services
New Car Sales
Our new car sales team provides expert guidance through BMW's complete range. We offer transparent pricing, competitive finance packages, and comprehensive handover processes. Customers benefit from our 5-star sales rating and receive detailed explanations of vehicle features and warranty terms. With access to the latest models and electric vehicle incentives, we help clients make informed purchasing decisions tailored to their lifestyle and budget.
Servicing
We deliver manufacturer-standard servicing using genuine parts and specialist equipment. Our technicians follow BMW's recommended maintenance schedules while offering flexible appointment times. The BMW Service Inclusive plan covers servicing for five years, with options for monthly payments and 0% finance. Each service includes a thorough vehicle health check and complimentary wash, ensuring optimal performance and retained vehicle value.
MOT Testing
Our MOT centre provides efficient testing with expert advice on required repairs. Customers receive detailed explanations of test results and photographic evidence of any issues. We offer MOT Protect coverage for key components and provide complimentary valeting with every test. Our technicians maintain high first-time pass rates while ensuring compliance with current safety and environmental standards.
Genuine Parts
We supply authentic BMW components with expert installation services. Our parts inventory includes performance upgrades, styling accessories, and maintenance items. Each genuine part comes with manufacturer warranties and is fitted by trained technicians using specialist tools. We offer price matching on equivalent quality parts and provide detailed explanations of part specifications and compatibility.
Electric Vehicle Consultation
Our EV specialists provide tailored guidance on electric and hybrid BMW models. We offer charging solution recommendations, range assessments, and cost-benefit analyses. The quiz-based consultation helps customers determine optimal powertrain choices based on driving patterns and infrastructure access. We explain government incentives, home charging grants, and company car tax benefits in clear, practical terms.
People
Joe O'Gleby
Head of Business
With extensive automotive industry experience, Joe leads our business team in delivering exceptional customer service. He ensures our sales processes maintain BMW's premium standards while making car ownership accessible and enjoyable for all clients.
Kellie Russell
Head of Aftersales
Kellie oversees our service and parts departments, implementing quality control measures that maintain our 4-star service rating. Her focus on continuous improvement ensures our aftersales experience meets evolving customer expectations and BMW's technical standards.
Harvey Sandhu
New Car Business Manager
Harvey specialises in BMW sales, combining product knowledge with customer-centric solutions. He consistently achieves top sales performance through transparent communication and tailored vehicle recommendations that match individual client requirements and lifestyle needs.
Zeib Aurang
Service Advisor
Zeib provides expert technical advice and service coordination. His mechanical expertise and customer-focused approach ensure clear communication about vehicle maintenance needs, with detailed explanations of recommended repair procedures and costs.
Nicole Cashmore
Customer Service Executive
Nicole delivers exceptional client support through our service department. Her organisational skills ensure timely appointment scheduling, while her proactive communication keeps customers informed throughout the service process, earning consistent positive feedback from clients.
Questions
What BMW models are available in Coventry?
We offer the complete BMW range including 1 Series to 8 Series models, X models, M performance vehicles, and electric/plug-in hybrid options. Our stock updates regularly, and we can order specific configurations to customer requirements.
Do you provide BMW servicing during evenings or weekends?
Yes, our service department operates Monday-Friday 8am-6pm, Saturday 8:30am-4pm, and Sunday 10am-4pm. We also offer flexible appointment scheduling to accommodate different customer availability.
Can I get a courtesy car during my BMW service?
We offer courtesy vehicles subject to availability. While we cannot guarantee provision, we prioritise customers with booked service appointments and provide alternatives when necessary, including local transport assistance.
What payment options are available for BMW servicing?
We accept major credit/debit cards, cash, and offer 0% finance options on servicing and repairs. BMW Personalised Pricing provides savings on parts and labour for vehicles over three years old.
How do I book a BMW test drive?
Test drives can be booked online through our website or by contacting our sales team directly. We recommend scheduling appointments in advance to ensure vehicle availability and minimise waiting times.
Do you offer BMW electric vehicle charging solutions?
Yes, our electric vehicle specialists provide home charging installation recommendations, public charging network guidance, and demonstrate BMW's charging apps to ensure seamless ownership experiences for all electric and hybrid models.