Business Details
33 Years
experience
Your Trusted Partner for Event Games & Exhibitions
Unique Ideas has been at the forefront of experiential marketing games for 30 years, delivering innovative solutions across the UK and EU. Our flagship Cyclone game, first introduced in 1993, has become a staple at exhibitions, corporate events, and shopping centres, renowned for its ability to draw crowds and enhance brand visibility. With a dedicated in-house design team, we offer exclusive branding opportunities, ensuring each game reflects our clients' identities while maintaining the highest quality standards. Our portfolio includes collaborations with global brands such as Google, Bosch, and HSBC, underscoring our reputation for excellence.We prioritise client satisfaction through tailored service, from initial concept to seamless on-site execution. Our commitment to innovation is evidenced by our European Union Trademark, United States Trademark, and Australian Trademark for Cyclone. By combining creative design with technical expertise, we provide engaging, interactive experiences that elevate events and create lasting impressions.
Services
Cyclone Games
Other Games
Automotive Displays
Event Branding
Exhibition Solutions
Details
- Year established: 1993
Highlights and features
- We offer 30 years of experience in event marketing games
- Our in-house team provides exclusive digital branding technology
- We guarantee exclusivity at events with single-supplier agreements
- Our portfolio includes work with Google, Bosch, and HSBC
- We deliver seamless installation and expert on-site support
What people say
Incredible fun
Highly recommend
Seamless installation
Excellent support
Crowd favourite
Services
Cyclone Games
Our Cyclone games provide high-impact interactive experiences for exhibitions and corporate events. These branded attractions combine digital technology with physical gameplay to create memorable brand engagement opportunities. Designed for ease of use and maximum visibility, they help businesses attract attention at trade shows, product launches, and promotional events across the UK and Europe.
Other Games
We offer diverse interactive games including Stop The Clock, Wall of Speed, and Perspex Safe challenges. These alternatives provide varied engagement options for different event types and audience demographics. Each game is designed to create memorable brand interactions while maintaining safety and reliability standards for commercial use at exhibitions and corporate functions.
Automotive Displays
Our Modular Display System provides secure vehicle display ramps for automotive exhibitions and showroom events. Engineered to 4000kg load capacity, these brandable structures meet ISO9001 standards while protecting vehicles from damage. The system includes safety features and custom branding options for car dealerships and manufacturer events.
Questions
What types of events suit your games best?
Our games work well for exhibitions, corporate events, product launches, and shopping centre promotions.
Do you operate outside the UK?
We serve clients across Europe and can arrange international equipment delivery.
Can games be branded with company logos?
All games feature custom digital branding tailored to client specifications.
What safety standards do your displays meet?
Our Modular Display System complies with ISO9001 and BS EN 1993-1-1 standards.
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