Business Details
Your Trusted PR & Storytelling Partner in Reading
BerkeleyPR is a global PR and brand communications agency that specialises in business storytelling. Our approach combines human creativity with machine intelligence to deliver impactful campaigns across PR, content marketing, branding, and multimedia storytelling. With offices in the UK, Germany, the US, and Australia, we execute integrated strategies that resonate locally while maintaining global consistency. Our proprietary six-step storytelling formula, developed through the Berkeley Storytelling Academy, drives measurable outcomes for clients in technology, healthcare, fintech, and professional services.Backed by Arlington Research, our in-house research subsidiary, we leverage data-driven insights to craft narratives that elevate brand visibility and engagement. Recognised as number 9 in PR Week's Top 10 Tech PR Agencies, we serve innovative startups and global brands, delivering results such as a 31% increase in share of voice for a client within two years.
Services
Public Relations
Content Marketing
Branding and Design
Video Storytelling
Brand Strategy
Market Research
Multimedia Production
Global Campaigns
Storytelling Workshops
Intelligence & Insight
Highlights and features
- We offer global PR expertise with local market knowledge across 20+ countries
- Our team graduates from the Berkeley Storytelling Academy's accredited training
- We combine proprietary storytelling methodology with data-driven research insights
- We deliver measurable results including 31% share of voice growth for clients
- Our flexible approach adapts to changing campaign requirements and deadlines
What people say
Quadrupled our coverage
Great at getting the brief
Hit ambitious deadlines
Professional team
New ideas
Services
Public Relations
Our public relations campaigns combine storytelling with strategic media outreach to build brand awareness and credibility. We create compelling narratives that resonate with target audiences and secure coverage in tier one media outlets. Our global network ensures effective local execution across 20+ countries.
Content Marketing
We develop research-based content marketing strategies that drive engagement and convert leads. Our approach uses storytelling architecture to create compelling content across digital channels, helping brands stand out in crowded markets through both creative execution and data-driven insights.
Branding and Design
Our branding services create memorable visual identities that transcend linguistic boundaries. We combine strategic brand positioning with graphic design, website creation, and multimedia elements to develop cohesive brand experiences that connect emotionally with target audiences across global markets.
Video Storytelling
We produce immersive video and audio content that brings brand stories to life. Our multimedia team creates engaging videos, podcasts, and live streams that enhance narrative impact and increase audience engagement through emotionally resonant visual storytelling techniques.
Market Research
Our market research services provide actionable insights to inform communications strategies. Through quantitative and qualitative research methods, including focus groups and global consumer panels, we uncover valuable data that shapes effective storytelling and drives business decisions.
People
Sally Fraser
Global Head of Marketing Communications
With over a decade of experience in tech PR, Sally Fraser leads marketing communications strategy, delivering measurable results including 31% share of voice growth for clients through innovative storytelling approaches.
Questions
What industries do you specialise in?
We specialise in technology sectors including fintech, martech, edtech, AI, and professional services, along with healthcare, energy, and NGO communications.
How do you measure campaign success?
We use share of voice metrics, media coverage quality, lead conversion rates, and brand awareness surveys to track campaign effectiveness and business impact.
Do you work with international clients?
Yes, we operate globally with offices in the UK, Germany, US, and Australia, plus partners in 20+ countries for local market execution.
What makes your approach unique?
Our proprietary six-step storytelling formula combines creative narrative techniques with data-driven insights to create campaigns that drive measurable business outcomes.
How do you handle urgent PR needs?
Our flexible team adapts quickly to changing requirements and has consistently met tight deadlines while maintaining campaign quality and effectiveness.
Can you help with brand positioning?
Yes, our brand storytelling workshops help define your brand's core narrative and purpose to create consistent, compelling communications across all channels.
