Business Details
Creative Design & Digital Marketing Agency in Swansea
Waters Creative was founded on a deep passion for design and user experience. We collaborate closely with clients to deliver tailored projects for public and private sector organisations across the UK and internationally. Our expertise spans branding, digital strategy, and e-commerce solutions, with a focus on combining aesthetic creativity with data-driven insights to enhance brand visibility and performance. As a Shopify Partner with years of experience, we specialise in creating intuitive online stores for diverse industries, from luxury goods to craft beverages. Our multidisciplinary team of designers, developers, and strategists prioritises simplicity, guiding clients through technical processes with minimal jargon. We immerse ourselves in our clients' industries to produce innovative, results-oriented work, underpinned by a commitment to excellence and trustworthiness.With a proven track record in optimising digital experiences for user engagement and search performance, we help businesses convert leads and achieve long-term success. Our approach balances creativity with practicality, ensuring every project aligns with client objectives while maintaining a logical, user-centric journey. We pride ourselves on fostering lasting partnerships through transparent communication and a deep understanding of market dynamics. Whether through branding, web development, or strategic consultancy, we strive to elevate our clients' digital presence with solutions that are both impactful and enduring.
Services
Web Design
Branding
Shopify Development
Digital Strategy
User Experience Design
Highlights and features
- We bring 15+ years of e-commerce expertise across Shopify and WordPress platforms.
- Our data-driven design approach optimises user experience and conversion rates.
- Full-service team covers branding, development, and strategic digital marketing.
- Proven track record in luxury goods, hospitality, and public sector projects.
- Client-focused process minimises technical complexity while maximising results.
Associations and certifications
- Shopify Partner
Services
Web Design
Crafting responsive, user-centric websites that align with brand identity and business goals. We specialise in WordPress and Shopify platforms, ensuring seamless navigation and optimal performance. Our designs prioritise accessibility, speed, and conversion-driven layouts tailored to target audiences.
Branding
Building cohesive brand identities through strategic visual and messaging frameworks. Services include logo design, packaging, signage, and brand guidelines that reflect core values. We ensure consistency across digital and print media to strengthen market recognition and customer trust.
Shopify Development
Creating scalable online stores with custom Shopify solutions. From product catalogues to payment integrations, we optimise user journeys for higher conversions. Our expertise spans luxury retail, food and beverage, and subscription-based models, ensuring secure and intuitive shopping experiences.
Digital Strategy
Developing data-informed strategies to enhance digital visibility and engagement. Services include SEO, analytics, and campaign planning that align with business objectives. We focus on measurable outcomes, leveraging insights to refine tactics and maximise ROI for long-term growth.
User Experience Design
Designing intuitive interfaces that prioritise user satisfaction and functionality. We conduct user research and testing to create seamless interactions across websites and applications. Our approach balances aesthetics with practicality, ensuring effortless navigation and improved customer retention.
People
Rachael Wheatley
Founding Director
With over 15 years in creative leadership, Rachael drives strategic vision and client relationships. Her expertise spans brand development and digital transformation, ensuring innovative solutions that align with market demands and business goals.
Mike Leach
Digital Director
Mike oversees digital strategy and technical execution, blending creativity with data-driven insights. His focus on e-commerce innovation and performance optimisation has delivered scalable solutions for clients across retail and public sectors.
Ben Aaron
Graphic and Web Designer
Ben specialises in visual storytelling, creating award-winning designs for web and print. His work balances aesthetic appeal with functional user experiences, ensuring brands stand out in competitive markets through cohesive, impactful visuals.
Ceri Morgan
Lead Shopify Developer
Ceri leads e-commerce development, building custom Shopify solutions for complex business needs. With expertise in API integrations and performance optimisation, she ensures scalable, secure platforms that drive online sales and customer engagement.
Gareth Evans
Creative Account Executive
Gareth bridges client needs with creative execution, managing projects from concept to delivery. His client-focused approach ensures clear communication and tailored strategies that align with brand objectives and market trends.
Questions
What industries do you specialise in?
We work across luxury goods, hospitality, public sector, and e-commerce, tailoring solutions to each industry's unique challenges and opportunities.
How do you approach project timelines?
Timelines are agreed collaboratively, with clear milestones and regular updates to ensure transparency and timely delivery without compromising quality.
Can you handle international projects?
Yes, we partner with clients globally, leveraging digital tools to maintain seamless communication and deliver results regardless of location.
What sets you apart from other agencies?
Our blend of creative expertise, technical proficiency, and client-centric approach ensures solutions that are both innovative and commercially effective.
Do you offer ongoing support after launch?
Yes, we provide maintenance, analytics, and strategy services to ensure sustained performance and growth post-launch.
How do you ensure brand consistency?
Through comprehensive brand guidelines and cross-platform audits, we maintain visual and messaging coherence across all digital and print touchpoints.
