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Creative Brand & Digital Agency in Dundee
Blue Square Design has been a leading creative agency in Scotland for over five decades, evolving from Baillie Marshall to Avian and eventually forming the ALTAR Group. We specialise in integrated solutions across brand, digital, and communications, serving clients across the UK and beyond. Our journey includes strategic acquisitions like Blue Square Design and Ginger PR, culminating in our transition to an Employee Owned Business in 2022. With a focus on bold creativity and strategic insight, we deliver impactful results through services such as brand identity, digital marketing, and public relations.

Recognised with awards including Great Place to Work and Scottish Design Awards, we uphold values of accountability, respect, and innovation. Our team combines decades of experience with continuous professional development, ensuring we meet the highest standards of excellence and client satisfaction.
Services
Brand Strategy Digital Marketing Web Design Public Relations Social Media Packaging Design Ecommerce App Development Training Academy Strategic Consultancy
Highlights and features
  • We offer over 50 years of experience in creative brand strategy and digital solutions.
  • Our team combines strategic insight with bold creativity to deliver measurable results.
  • We are an Employee Owned Business, ensuring accountability and client-focused dedication.
  • Award-winning agency with recognition from Great Place to Work and Scottish Design Awards.
  • Integrated services covering brand, digital, and communications under one umbrella.
What people say
Award-winning creativity Strategic brand solutions Dedicated team Employee-owned ethos Measurable results
Services
Brand Strategy
We create cohesive brand identities that resonate with audiences and reflect core values. Our strategic approach ensures consistency across all platforms, enhancing recognition and trust. Clients benefit from tailored solutions that drive long-term growth and market relevance.
Digital Marketing
Our data-driven campaigns optimise SEO, social media, and PPC to boost online visibility. We focus on measurable outcomes, increasing engagement and conversions while aligning with client business goals and market demands.
Web Design
We design high-performance websites that prioritise user experience and functionality. From aesthetic appeal to technical efficiency, our sites enhance brand presence and meet KPIs for businesses of all sizes.
Training Academy
The Blue Square Design Training Academy offers expert-led courses in social media, Google Ads, and analytics. Our practical, results-focused training empowers individuals and teams to excel in digital marketing strategies.
Strategic Consultancy
We provide tailored consultancy to align brand and marketing strategies with business objectives. Our insights help clients navigate challenges, stay competitive, and achieve sustainable success through informed decision-making.
People
Mandy O'Neill
Head of Digital
Mandy O'Neill leads digital strategy at Blue Square Design, driving campaigns that combine creativity with data-driven insights. With extensive industry experience, she ensures innovative solutions that deliver measurable results for clients.
Judith Maguire
Finance Manager
Judith Maguire, our Finance Manager, excels in bookkeeping and financial management, achieving top distinctions in her field. Her dedication to continuous learning aligns with Blue Square Design's commitment to professional development and excellence.
Rachel Brannan
Client Services Manager
Rachel Brannan manages key client projects with expertise, balancing work and study to earn a BA in Digital Marketing. As a co-owner through our Employee Ownership Trust, she embodies our values of growth and collaboration.
Questions
What services does Blue Square Design offer?
Blue Square Design provides brand strategy, digital marketing, web design, PR, social media, and packaging design services, alongside strategic consultancy and training.
How long has Blue Square Design been in business?
Blue Square Design has over 50 years of experience, evolving through strategic acquisitions and rebranding to become a leading creative agency in 2024.
Is Blue Square Design an employee-owned business?
Yes, Blue Square Design transitioned to an Employee Owned Business in 2022, fostering accountability and client-focused dedication.
What areas does Blue Square Design serve?
Blue Square Design operates from Dundee and Glasgow, serving clients across Scotland, the UK, and internationally.
Does Blue Square Design offer training programs?
Yes, the Blue Square Design Training Academy provides courses in social media, digital marketing, and Google Ads, tailored for businesses and individuals.