Business Details
Your Trusted Digital Marketing Partner in Exeter
At Optix Solutions, we specialise in delivering strategic digital marketing solutions tailored to meet the unique needs of our clients. Our approach begins with a comprehensive discovery session to understand your business goals, industry landscape, and current marketing efforts. Through in-depth research and competitive analysis, we develop bespoke strategies that align with your objectives, focusing on measurable results. Our team leverages years of experience to craft data-driven campaigns across SEO, PPC, content marketing, and social media, ensuring a cohesive and impactful digital presence.We prioritise long-term partnerships, offering ongoing support and quarterly reviews to adapt strategies as your business evolves. With a commitment to transparency and innovation, we empower clients to navigate the complexities of digital marketing with confidence, driving sustainable growth and success.
Services
SEO
PPC
Content Marketing
Email Marketing
Social Media Strategy
GEO Audit
Conversion Rate Optimisation
AI Training
Highlights and features
- We prioritise strategy-first digital marketing for measurable results.
- Our team has over 20 years of combined experience in digital marketing.
- We offer tailored solutions aligned with your business objectives.
- We provide transparent reporting and quarterly strategy reviews.
- We combine creative thinking with data-driven campaign execution.
Services
SEO
Our SEO services enhance online visibility through technical audits, keyword research, and content optimisation. We focus on improving organic rankings to drive targeted traffic and long-term growth. By aligning with Google's evolving algorithms, we ensure sustainable results for businesses across industries.
PPC
We design data-driven PPC campaigns tailored to your audience, maximising ROI through strategic bidding and ad copy. Our expertise spans Google Ads and social media platforms, ensuring precise targeting and measurable conversions for B2B and e-commerce clients.
Content Marketing
Our content marketing services create engaging narratives that resonate with your audience. From blogs to video scripts, we develop cohesive strategies that boost brand authority and support SEO efforts through high-quality, purpose-led content.
Social Media Strategy
We craft custom social media strategies to build brand engagement across platforms. Our approach combines analytics with creative content planning, ensuring consistent messaging that drives audience interaction and business growth.
GEO Audit
Our GEO Audit analyses location-based search performance to improve local visibility. By optimising regional keywords and directory listings, we help businesses attract nearby customers and strengthen their local market presence.
People
Alastair Banks
Founding Partner
With over 20 years in digital marketing, Alastair leads strategic partnerships and business development at Optix Solutions, leveraging his extensive industry expertise to drive client success.
Robert Stevens
Managing Director
Robert oversees operations and strategic relationships, bringing a decade of experience in scaling digital marketing initiatives for law firms and luxury e-commerce brands.
Xenia Coker-Espina
Head of Growth
Xenia specialises in growth marketing, focusing on data-driven strategies to expand client market share across competitive industries like travel and tourism.
Joe Caley
Senior Digital Marketing Manager
Joe leads SEO initiatives with eight years of experience optimising websites for improved organic performance and user engagement across diverse business sectors.
Laura Simpson-Jones
Client Partner
Laura manages key client accounts, combining strategic oversight with hands-on support to ensure marketing efforts align with long-term business objectives.
Questions
What digital marketing services do you offer?
We provide SEO, PPC, content marketing, social media strategy, GEO audits, and AI training tailored to your business needs.
How do you develop marketing strategies?
Our process includes discovery sessions, competitor analysis, and data-driven planning to create custom strategies aligned with your goals.
Which industries do you specialise in?
We work with law firms, luxury e-commerce brands, travel companies, and B2B organisations across various sectors.
How do you measure campaign success?
We use analytics tools to track KPIs like conversion rates, ROI, and organic traffic growth for transparent reporting.
Can you help with local SEO?
Yes, our GEO Audit service optimises your online presence for local search visibility and geographic targeting.
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