Base Retail

read moreAt Base, we believe in the trend-setters, the creators, the curated. Establishing our first tailoring shop in London in 1910, we've been shaping the fashion industry since our humble beginnings. Today, we focus on curating the best collections of 0-16 kids clothing, from classic Stone Island Junior and Moncler Enfant staples to statement pieces from Gucci, Kenzo Kids and Burberry. Home to the freshest drops and exclusives, we love to unearth undiscovered, up-and-coming brands. Customer satisfaction is our main aim, it starts from curating the best collections, all the way down to a positive customer experience and delivering your order quickly.

read moreChoosing a pair of Jeans is never an easy decision, and neither is it one to take lightly. The cut, the denim, the wash, all of these things make up the overall design and each is as important as the next when it comes to style. Here at Base we stock a diverse range of jeans for boys from some of the hottest brands on the planet, so whether you want straight-cut or skinny, tapered or carrot fit, we have them all! And with colours ranging from dark indigo all the way through to pale stonewash, there is no look that can't be completed with a pair of boy's designer jeans from Base.

read moreEnjoy up to 70% off in the base winter sale! Here at Base we work tirelessly to source the very best boys designers clothes, carrying impressive fashion collections from the world's leading brands. Discover a diverse range of boys outerwear, sweats and knitwear that are perfect for layering over our stylish selections of shirts, trousers and jeans. Alongside this, we stock the latest and greatest footwear and accessories meaning you can complete any outfit no matter your style. Browse our innovative webshop from the comfort of your home.

read moreEnjoy up to 60% off in the base winter sale! Need a fresh pair of kicks to go with your designer outfit? Browse our awesome kids footwear department below for all the finest designer shoe styles from our amazing international brands. Whether you're looking for kids, infants or babies shoes, we have the best selection of footwear for boys and girls up to 16 years.